Online Press Releases: A Successful Strategy for Businesses

There are many reasons why online press releases are a great tool for small to medium businesses. Because of the current state of the economy, many businesses are cutting back on advertising, making online press releases lead the way as the most viable way of publicising products and services.

According to recent studies, over 70% of people will search the internet to find a local service. In addition, 61% of people now go online to find the latest news. This means that when it comes to finding out about products and services, people will look online to learn about services, meaning that, to some extend advertising on it's own will rarely be enough to entice customers.

In addition, this points to the credibility of online press releases in comparison to advertising. This is because this method doesn't rely on shouting about a business, but tells a story and connects with a particular target audience.

For this reason a professionally release has authority over advertising as it newsworthy and credible. Furthermore potential customers appreciate something informative in helping them gain more knowledge about a specific service or product.

It is clear that online PR can make a vast difference to any business in securing potential clients. In light of the popularity and accessibility of the internet, many businesses are investing in publicising their brand and building their name through the medium of online press releases.

The recent demand for online PR reflects the growing use of online media and news distribution. Unlike the more well known strategy of promoting through newspapers and magazines, online press releases are likely to be seen by a far greater number of people, giving businesses the opportunity to publicise their brand quickly and effectively.

As well as being a great method of publicising products and services, online press releases have other advantages too. They can greatly improve SEO by using targeted keyword and phrases, helping businesses climb up the search engine rankings.

Best of all, unlike advertising or traditional press, an online release has long term benefits. As a story gains momentum online, it is syndicated across other sites, building backlinks and in return attracting more traffic to a business's website.

More traffic means more new visitors, making online press releases an extremely cost effective tool in both attracting potential clients and raising any business's online presence. Despite the great advantages of online releases, many business are missing out on all the great benefits that come from utilising this simple and effective tool.

This is because of the common misconception that in order to benefit from a press release, a business needs to have some big news. However when it comes to news about a business, a bit of creativity can generate plenty of news.

The Value of a Consistent Press Release Strategy

Many company owners and managers put out an occasional press release about a remarkable event or sale. They feel that more PR's than that would be a waste of time and money. They could not be farther from the truth. In reality, putting out press releases consistently provides major benefits for any business.

Get Your Message Out

Press releases give you the opportunity to keep your target audience informed about your business. You may not think you have any news to tell. Remember that news amounts to facts that people do not know. Unless everyone already knows everything about your business at all times, you definitely have something to say.

More Positive Exposure Means More Business

PR's should be newsworthy, but they should also contain positive information about your company. Your company image will improve quickly if you have releases on the web frequently. Every time you make another announcement to the world, more people read or hear about you.

If you have presented online consumers with something that interests or intrigues them, they will visit your website. Many will make purchases once on your site. Constant positive exposure brings in a steady flow of website traffic and much higher sales potential.

Why Waste Your Time with Infrequent Press Releases?

Occasional press releases just do not work. The problem with only putting out announcements now and then is that they cannot help you build the reputation of your company. One release by itself makes a very small impact, if any. You might as well throw away your money and time.

Monthly PR's Make an Impact

Make your press releases monthly or more often. Many successful companies press once a week. It is not generally productive to have any less than every other month. A consistent press release strategy will put your company into the limelight for online consumers.

Outsource It

With a great deal of hard work and research, you can learn to write a press release yourself. A much more efficient method is to outsource the task to a pro. The service is not expensive considering how much time it would take for you to do it yourself. Your time as a company leader is valuable, so it is important to spend it doing what you do best.

PR's are among the most efficient and effective ways of promoting your business. It pays to do them justice. Give solid information, keep up a steady flow of press releases and find an experienced writer to do the work.

Put out press releases regularly. You will introduce yourself to more consumers and keep them interested in your latest news. If you create a solid press strategy using expert writers, you will have more time to work on your business and more customers to serve.

Strategic Planning - The Top 10 Ways to Ruin Your Business Strategy

Many small business owners struggle with the concept of business strategy. They never seem to be able to get it clarified or to work a strategy consistently. If you are having trouble working a business strategy for your small business, let's look at the top ten ways to ruin your business strategy.

1) Have no clue what a strategy is.

Avoid learning about strategies and strategic planning. Decide that it's "too hard" to understand. Make sure that you never take time to figure out strategic planning.

2) Never take time to plan.

You're too busy running the business anyway. Make sure that you do EVERYTHING so there's no time to plan. Who has the time to plan? There's always all that "firefighting" and rearranging the deck chairs to be done. If you took time to plan, you'd have to commit to doing important things, instead of cleaning your office.

3) Make a strategy but NEVER execute it.

Print it up neatly and put it on the shelf with neat lettering on the binder spine. Don't take the first step or a single action. Feel guilty every time you look at that binder, but forget about it the rest of the time.

4) Believe that your business will be just fine without your working strategically.

You get a thrill from the whole "flying by the seat of the pants" approach and you don't want to plan, or think in advance about what you want to accomplish with your business. You're content to "take what comes".

5) Believe that "being overwhelmed" is an effective way to run a business.

Don't ever get to the point where planning in advance is the surest way not to end up overwhelmed. Consider "burnout" to be a necessary evil and pretend that you have no control over the overwhelming factors of your business.

6) Don't keep your focus on your strategy.

Be distracted by "crises", daily life, "the economy", business news, or client problems. Let anything take you off track. Stay emotionally upset and non-productive.

7) Don't take daily strategic action.

Just occasionally take some small action. Be sure you aren't consistent enough to develop momentum or get results. Never put your strategic activities first. Don't "calendar" strategic actions. Don't think about or plan when you can do needed strategic planning or action.

8) Never get professional input into your strategy.

Come up with a strategic plan that you "just know" will work, but don't run it by a marketing professional, mastermind or entrepreneurial consultant. Take the attitude that you know everything about strategy, no matter how little you've studied or researched.

9) Market to a "fantasy market" that only exists in your imagination.

Insist that hordes of people demand what you offer - though reality doesn't validate this. Refuse to bend about your target market convictions - no matter what your actual results are. Build your whole strategy around this fantasy.

10) Never create a long-term strategy.

Instead work on short-term plans and don't think about or plan for the future. After all, nothing you do will have any effect on the future so why bother to do long-range strategic planning?

Now you know the top ten ways to ruin your business strategy. Essentially, they have to do with never working strategically, or putting strategic planning first for your business.

Suzi Elton provides business writing that attracts targeted prospects to your service business and converts them into clients for you. She is a Robert Middleton Certified Action Plan Marketing Coach, as well as a professional writer. Her website offers a free series of 8 assessments you can use to analyze your own site.

Creating A Company Communications Plan

"What we've got here is a failure to communicate" - from the movie, Cool Hand Luke

Fire. Aim. Ready. If this is your communications may want to read on.

Amazingly, many companies do not think about communications - both internally and externally - until it is a necessity. A crisis occurs, a reaction follows and in many cases, they do not necessarily put the best foot forward. A strategic communications plan should be a part of your overall business plan and can provide the company clarity that is required in both good times and bad. Developing the process for delivering your communications on an ongoing basis is critical in order to maintain a consistent message as well as a continuous forum from which to communicate.

Even small companies (less than 10 employees) can have an effective communications strategy that enables them to articulate company news efficiently. In the case of my company, my website acts as the key repository of "everything" and all news information emanates to Twitter, LinkedIn,Facebook and YouTube. This helps organize information and helps to create a cohesive communications strategy - even for a small company.

Once you have the basic distribution structure in place, developing the content is the next critical task. Rather than just develop news "willy-nilly", ensure that a well-thought through strategy is in place regarding content development. Timing and sequencing of topics are critical to having your audience "stay with you". There will still be ample opportunities to infuse "new" content as it is warranted - these items are just icing on the cake. Let's take a look at the core elements of an overall strategic communications plan:

Don't Be Afraid Of The Media: The first step is getting over the intimidation with the media. There sure not be any fear in dealing with the media - they have a job to do and often arelooking for news. Help them! Next, develop a list of all key media contacts and get their email address. Be proactive with your contacts in order to create a relationship in advance. In addition, target specific industries that would be beneficial for your business. Over time, your goal should be to enhance your company image through communications as this helps soften distressing news and provides accessibility for interviews. Lastly, develop reasons for meeting the media and build those relationships.

Create News Releases: Once you have established your media contact list, begin to develop news content. Keep in mind that news information may have to be tailored for each of your audiences, but the core message should stay the same. Determine what elements are critical and conclude your news release with a consistent "boilerplate" that provides a quick paragraph on your company. Lastly, determine how the news release will be communicated and by whom.

Employees And Stakeholders: Another set of audiences to include within your strategic communications, would be both employees and/or stakeholders. Keeping your internal teams informed is vital in order to permeate your communications throughout your entire organization. There is nothing worse than having misinformed employees and stakeholders attempting to communicate your vision.

Communicate To Key Vendors: Oft-overlooked is proactively communicating to your vendors. Many company owners feel compelled to keep vendors in the dark in order to keep them at arms length. I have always had the philosophy that a vendor works better on your behalf if they understand how their role fits in your overall communication strategy. The more they are informed, the better decisions they can make to enhance their support of your brand.

Internet/Intranet Media Kit: In years past, having a hard copy media kit - press releases, biographies of senior management, news items, etc. - was an excellent way of putting your company in a nice, neat "package". Today, websites can act as the media kit and allow for flexibility in real time to post updates on your company. In addition, your website expands your reach far more effectively than hard-copy media kits. Save the dough and go electronic.

Media Policy Handbook: Lastly, if more than one person manages your communications or if you simply just want to have greater structure within your organization, consider developing a media policy handbook. This guide can come in handy in order to develop consistency in dealing with the media, particularly if there is a crisis. Crisis management tests the mettle of any organization and "winging" how the company manages a crisis only exacerbates the situation.

Creating and managing a strategic communications plan requires upfront work. Once in place, communicating a consistent message will not only be effortless, but highly productive. The media, employees, stakeholders and vendors will all be singing from the same songbook, which ultimately translates into your customers being well-informed about your company and brand.

Value of Business News

ust imagine your life without the everyday news. The news helps us to stay connected to the rest of the world. News could be presented either in the audio form or in the video forms. News which we see on the television or Internet actually has greater impact on us.
There are many channels which covers the latest India News to its Viewers. The
News is of various flavors ranging from the day to happenings in the different parts of India to the sports new to business and economic news. With so many dedicated news channels telecasting the news, there is a tough competition to keep their viewer base intact. The channels try to provide the latest information and the latest pictures with any news they broadcast so that the viewers do not switch over to any other in search of the latest happenings in the country and around the world. Some of the channels telecast the business news in the country and around the world to provide latest developments in the business scenarios globally.

Though general people do not find the business news very interesting but for those who are into different business directly or indirectly the importance of the economic news are immense. The newspapers provide India news in detail and some even have different pages for different kinds of news. Some newspapers have pages which have only the news of business printed on them but at the same time some news papers are dedicated for printing the business news only. The news channels or news portals or newspapers which broadcast news about different businesses provide varieties of information which include the profile of a company, the businesses it is doing, the position in the market, share market values, stock reports and many other.

The economic news are helpful for general public as they take the decision of buying and selling of their shares of a particular company based on these business news. The business news actually plays a major role in the changing the economy of a country or state. Generally people cannot go through the minute details about a India news on business or a company but when they go through the analysis presented by the economists on these news channels, portals or news papers they actually get all the important information regarding a business. Not only for the entrepreneurs or the business owners the economic news has importance for general public also.

Co-Creation, a new Business Strategy

1. Co…Er, What Sorry?

Co-Creation. Essentially collaborating with your customers to solve problems and develop ideas via a unified perspective and approach. It often involves customers/ consumers working directly with a client organisation to define and create anything from its business strategy and communications to products and even experiences.

Consumers are often experts in their own right, whether the tech addict helping generate new mobile applications or the housewife helping repositioning a globally renowned air freshener. Whatever their background or particular expertise, Co-Creation is about approaching them as equals and partners in the creation process.

2. Sounds a bit free-form and risky…

Not at all. Co-creation isn't about handing over complete control to ‘the crowd' (although crowd-sourcing and harnessing crowd wisdom is often one stage in the process) but a model of open invitation.  The Co-Creation process can span many disiplines and backgrounds with ideas generated and validated by producers and consumers together.

Working co-creatively means interacting  constructively with your audience to generate ideas together not just listening to their opinions via the classic stimulas/ response model that dominates the market research industry. It's about translating business language into everyday words helping to evole concepts into more lifelike entities.

3. Ok but why not "Co" create and why now?

The interest in Co-Creation has ramped in line with the recent dramatic changes across the communication landscape. Alongside the evolution of the Internet it's near-impossible to overestimate social media's influence in empowering consumers.

Not just in voicing their opinions, but in creating and distributing their own content and as active stakeholders ub the brands they consume, in setting a new agenda for producer-consumer relationships.

In many ways the advent of Co-Creation is a corollary of these developments.

Social media has created a real-time collective mind where people are becoming used to on-going interactions (not campaigns), immediately (not asynchronous responses) and closeness (not ivory tower distance) to the brands they admire.

That's forcing businesses to switch open and collaborative approaches where they have to listen, engage, and collaborate with their audience with their audiences in shaping what they do in order to stay relevant.

Brands have always placed great store in listening  to their customers, but in the current economic climate staying close and staying constantly close has become more important that ever.

4. Ok so how's it done?

There are many different approaches but the heart of the model we've adopted at Face is typically a face-to-face workshop. The ideal involves a multi-staged approach incorporating insight generation/ opportunity shaping, ideation, validation, and refinement. We often talk about reversing the research funnel starting by consulting the crowd, moving on to work with defined online communities, then collaborating with an intimate group of co-creators.

5. The exploration and crowd-sourcing phase

Using social media monitoring, we scan the public social Internet to derive insight around a particular brand, category, occasion, need state, or demographic. We then analyse this content and use the resulting insights to define a research agenda to take into a crowd-sourcing phase.

Harnessing the wisdom of the crowd helps drill down further into these insights. Crowd-sourcing can be used to uncover problems and divine top-line solutions to a particular issue. This phase is also useful in quantifying opinions and issues; to ask qualitative questions of quantitative samples.

A second stage typically involves convening a bespoke online project community to explore any hunches, hypotheses, and issues in greater depth.

6. The Co-Creation phase

As outlined above, the Co-Creation phase brings together the professionals and consumers to brainstorm and problem solve, capitalising, developing and building upon the insights, understanding (and potentially the initial solutions) derived in the initial stage to produce "worked up" solutions.

Encouraging creative thinking and ideas in people who might not ordinarily consider themselves "creative thinkers" is something of an art, honed by carefully structuring and facilitating both the workshops and the wider process. Everything must be fine-tuned to make the face-to-face part as effective as possible.

7. The Validation phase

Where time and budget allow we advocate taking workshop outputs back online for further refinement and validation.

One invaluable aspect of Co-Creation outputs is the fact they're articulated in consumer ‘language' rather than marketing speak. Taking concepts back online exposes them to a further relevant and constructively -critical audience that can pick ideas apart on the level of individual words and phrases. They can also comment on visualisation and other aspects  of the articulation to help ensure ideas are expressed as clearly and relevantly as possible.

8. How are people using it, and how successfully?

There have been several high-profile examples of fruitful Co-Creation projects, including Unilever's Lynx/ Ace Twist campaign and Nokia which is using Co-Creation in its development of concepts and future usage and functionalities.

One recent Nokia project , aimed at securing relevance for the brand in the upper end of the marketplace, saw it engage with a community of tech  leaders to explore  problems and shortcomings in the smartphone category.

Armed with the highest-ranked and rated problems (as identified by the crowdsourcing stage), the resulting two-day Co-Creation workshop united a number of highly-engaged, tech savvy consumers with Nokia's designers and design researchers.

This is Co-Creation at a very high level super users and producers collaborating on materials that eventually became part of Nokia's concepting and design agenda for 2012.

9. What makes Co-Creation so valuable?

Driven by broadening array of clear, tangible benefits, more and more businesses are beginning to recognise the value of Co-Creation  as a valuable approach to both business strategy and consumer engagement.

It helps break the R&D ‘yo-yo' effect, wherein clients go back and forth between creative agencies, research, agencies, and their audience. By working with consumers, rather than directing stuff at them and hoping it will stick, producers get a real sense of what works and what doesn't.

Idea's emerge, develop, and are refined and validated with the audience in real time. No need to wait around for endless tests.

In so many cases, the proof really is in the pudding. Time and time again we find co-created concepts outperforming siloed concepts in quant tests and across all manner of benchmarks. Consumer articulation and validation  at the point of idea generation means outputs are richer and more complete and, ultimately, that ideas can move to realisation (and to market) more quickly and cost-effectively.

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Business news in India and live stock market

What are the top news in the live stock market today (July 20) that are also part of business news in India? Demand for capital goods on the way down, Wipro Q1 net dipping by 2.9% at Rs 1,335 cr with Premji seeing early signs of positive momentum, RBI likely to hike 50bps in two sessions, IDFC Securities seeing downside risk to Wipro's earnings, brokerages staying overweight on Crompton, HDFC Bank & Cadila, IndiaInfoline to file DRHP for Rs 750cr NCD issue today, and more hit the headlines. To read business news in India in detail, all that are relevant to your field, visit a news portal, particularly a reputed one. Getting registered here will let you access to the news that matter to you. Yes, you can read news right at your mail box. Besides you will get alerts from time to time for any stock recommendations, nifty stocks, sensex stocks, and more.

A live stock market platform does carry stock recommendations, nifty stocks, top gainers, top losers, etc.


When we speak about stock recommendations, you will come across countless portals on web that carries charts and detailed news reports on the same. Investors who are new to the market will often fall in a dilemma when browsing through the live stock market page. The figures and data will seem confusing. Stock recommendations published online will only attract them to invest. Well recommended sensex or nifty stocks published in the live stock market page of a reputed news portal are no doubt the research efforts of market experts but it will be wise on your part to conduct a research from your end too to find out their potentiality. Markets are so volatile at present; ups and downs are noticed now and then. Who doesn't want maximum return from the investments made! Investing on the right sensex and nifty stocks will certainly help you gain at least what you have expected if not more.


No business news in India is complete without stock market news, inflation, currencies, mutual funds performance, and related paraphernalia. As per the latest business news in India, inflation is going to go further higher during August-December. The markets continued to trade in the negative territory after slipping in the early afternoon trades. RBI is expected to raise its key policy rate by a further 25 basis points next week. This decision was taken after increased inflation rate noticed in June.


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Recent News

There are too many news and stories in your daily life. Truly you need all of those news in your daily life. You are able to know all headlines through many sources as internet, TV channel, media, newspaper and many more. You can gain knowledge from daily news around yourself.
But there have some problem to get all information, in one place, which are demandable to you.
So many news wanders in air. You have to know important news by various stapes or process. Different peoples like to see different types of news. Some of them are interested in play news, some of in political, some of in realistic, some of daily news/ all of them and many more
There are some Headlines:
I didnt kill her, says husband of slain Indian-origin woman you may find this type of news in some special crime news channel.
At least 349 die in stampede at Cambodian festival this type of news mainly you can find in social news channel.
Obama heads to Indonesia, finally this is a political news.
Somdev creates history with singles gold this type of news you can get in some sports based channel.
You may find all types of news in internet or other media. Different news channel presents good news in different topics. And for going with the time and gain constantly your knowledge you have to follow those all types of news daily. Everyone should want to know different types of news always. Some time you cant get all the news in one place. So for the time factor you may miss some news daily in your life. But if you get those all important news in one place, how would you feel? I know every one feel great. I have found some blogs in internet, which updates daily important news on their blogs. So you can follow those blogs also and dont miss the important news.
These are the list below:--
I think it would be you want to see all news in one specific place. Some blogs can help you in this matter which is provided several types of news daily. In our daily life we need to know all those news.
You have no need to search differently; you may find all your news in one blog. In your busy life you are not able to spend so many times for checking out all those channels.
In this situation these blogs help you to see all recent news together. You can see all recent news in these bloges which are enlisted below.

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The Business Promotion Strategies

1) Reach out to past customers via phone, e-mail or direct mail. Remind them that you exist and let them know about new offerings.

2) Build and maintain a customer mailing and contact list on database software. And also build your image with well designed letterhead and business cards.

3) Find something news-worthy about your business and reach out to local media directly or national media by sending a press release.

4) A pull strategy is based on promotions that appeal more to the end user than the retailer. You are attempting to pull in more sales by offering the consumer incentives to buy your products.

5) Design a booklet that best explains the benefits of your services. And also design and distribute company calendars, mugs, pens, note pads, or other advertising specialties displaying your company name and logo.

6) Start a local networking group and make it interesting and engaging for your target audience.

7) Offer benefits to regular customers such as a coffee card that gives a free cup of coffee to customers after they buy 10 cups at the regular price. Offer incentives for your customers for providing referrals, such as offering them free products and services when they recommend your business to friends who also become customers.

8) Explore the costs of advertising in newspapers, magazines, on radio, television, billboards, bus shelters and benches.

9) Prepare a list of product features and benefits to help you plan your advertising and promotional campaigns.

Promotions and advertising are critical for attracting customers and setting your company apart. When you develop promotional strategies, consider what would bring you the largest return on investment while increasing your publicity to potential clients.">If you are a manufacturer looking to put more of your products into the marketplace, you may want to utilize a push strategy, in which you try to push your product through to resellers and retailers by offering them incentives to sell it. A push strategy can have the biggest effect when you are introducing a new product or are trying to stimulate interest in something whose sales may be falling off.

There are some other strategies like that for business promotion.

1) Reach out to past customers via phone, e-mail or direct mail. Remind them that you exist and let them know about new offerings.

2) Build and maintain a customer mailing and contact list on database software. And also build your image with well designed letterhead and business cards.

3) Find something news-worthy about your business and reach out to local media directly or national media by sending a press release.

4) A pull strategy is based on promotions that appeal more to the end user than the retailer. You are attempting to pull in more sales by offering the consumer incentives to buy your products.

5) Design a booklet that best explains the benefits of your services. And also design and distribute company calendars, mugs, pens, note pads, or other advertising specialties displaying your company name and logo.

6) Start a local networking group and make it interesting and engaging for your target audience.

7) Offer benefits to regular customers such as a coffee card that gives a free cup of coffee to customers after they buy 10 cups at the regular price. Offer incentives for your customers for providing referrals, such as offering them free products and services when they recommend your business to friends who also become customers.

8) Explore the costs of advertising in newspapers, magazines, on radio, television, billboards, bus shelters and benches.

9) Prepare a list of product features and benefits to help you plan your advertising and promotional campaigns.

Promotions and advertising are critical for attracting customers and setting your company apart. When you develop promotional strategies, consider what would bring you the largest return on investment while increasing your publicity to potential clients.

National business news reporter was informed from the authorities

National business news reporter was informed from the authorities, the CBRC to publish notice of banking institutions, warning the four categories of real estate loan risks. Including delay development period, disguised wupan xishou, through the Affiliates get loans, etc. The CBRC required that all banking institutions in the light of the above requirements, "seriously implement the three way, a guide, and do the real estate credit management, strict control Christian Louboutin Shoes real estate loan risk." Some analysts believe that the "disguised wupan xishou" finds, there is a "hard-to-action". It is reported that, to put this requirement, the Department and the Ministry of land and construction may be to provide the "blacklist" of banking in China. In fact, such notice as early as this year on 14 September, has been given at the time of the "new 5" has not yet been introduced, market turnover significantly warmer.

Notice that the "recently, the continuous introduction of central control policy early real estate has significant results, but some real estate Enterprise ways and avoid regulatory, credit cards and bank loans, the impact on the effectiveness of policy implementation.

This statement and the mainstream views on the market. A brand development enterprise in charge of the national business news reporter said, despite the regulation, enterprises are still taken all means be circumvented, and access to bank loans. In many small and medium-sized cities, real estate Wedding Shoes loans are still a lot. Through the development stages, avoiding the undeveloped land disposal measures "relating to" over contract commencement 2 years development, should be free to recover land ". Due to the lack of land development project completion time limit, the real estate enterprises can begin, the adoption of the development phases, repeatedly delayed follow-up development time.

By associated companies consolidated loans and working capital for real estate projects, avoidance commercial bank not to pay real estate enterprises for land loans. Declaration by raising prices, avoidance to strictly in accordance with the declared prices the prices of foreign sales provisions. Some declarations by raising your prices after, wupan xishou "disguise", have to adjust the actual sales price when you leave a space. Shanghai house comprehensive real estate Research Institute research minister to national business news reporter, the publication of the notice of purpose, one is controlling risk, meet regulatory.

To control the banks for credit risk, prevent it from flowing to the stock market, property prices, the CBRC in July last year and this year, has the perfect introduction to the three approaches a guide. Since then, the regulation of the real estate market and the national ten supporting policies promulgated, considered the most severe. But even so, companies are still Louboutin Sale around. In the existing policy framework, the above four acts belong to evade, cannot be regarded as violations. "A bit reluctant to anonymous analysts to national business news reporters that in practice, most likely to encounter the execute difficulty. As a result of these violations related to take land, development and sale of more than one link, the view was expressed that such a policy, need for land and construction sectors, such as the provision of illegal enterprise "blacklist" etc.

In July this year, the national land Department disclosed 2815 cases idle lands, and their responsibilities and approach. But so far, the Ministry has not yet been built live system disclosure through the development and marketing aspects of the real estate business. Prior to this there are media reports, the CBRC required residential construction department with a copy of the "blacklist" who hoard land to alert and avoiding risk real estate loans. But the two ministries are not positive response to this, the blacklist exists is not known. But compared to the undeveloped land, on the violation of the sales process is much more Christian Louboutin Sale difficult. Yanghongxu said that the delay in taking evidence, elevation declare price behavior cannot easily be identified as illegal, construction and housing sector. If it be found that could involve more enterprises.

In fact, prices for elevation, or will have a more detailed criteria. 29 September launch of the "new 5" that enhance on land VAT levy and monitoring and inspection, the focus was "obviously more than surrounding price pricing levels of real estate development projects". Even if the above provisions be strictly enforced, in the short term it is also difficult to impact on the funds fangqi. Most in the industry believe that fangqi is not short of money. From the National Bureau of statistics, the first three quarters of Christian Louboutin Boots this year, real estate development enterprises this year funding 50504 billion, an increase of 32.5%. Among them, the domestic loan 9398 billion yuan, an increase of 27.2%. Such reluctance to anonymous analysts stated that this provision may apply to the enterprise development loans set certain obstacles, but after last year and this year the first three quarters of sales, corporate capitalised in the short term will not change.


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Business Marketing Strategy

What is it and who needs one?


The term business marketing strategy might sound like it is esoteric or stratospheric, so let's take the mystery out of it so you can devise and implement your own business marketing strategy that fits in to your small business plan.

Strategy comes from a Greek word "stratagein" meaning "to be a general".  Think of a strategy as an overall plan of action needed to win a war.  The smaller, detailed actions are called tactics.  You can have tactical plans, which help you achieve your strategic marketing plan or overall business marketing strategy. That's simple enough, isn't it?


A business marketing strategy or strategic marketing plan is an overall plan of marketing actions you intend to take in order to accomplish a specific goal for your company.


Start with a goal: million in sales this year; expand into new premises by a certain date; double the size of the company in 2 years… whatever the goal may be.  Something realistic but challenging.  That's the "war" you want to win.  Guess who the general is.

Then work out a simple, overall plan of the major marketing steps needed to accomplish that (for example):

Publish a newsletter for all existing customers and mail out quarterly.

Work out 4 special offers in the year and promote them to all our customers.

Set up on-line shopping and expand the web site.

Direct mail campaign promoting the web site to all customers.


Get mailing lists of (target markets) and do a series of 3 mailings of postcards to them and follow up on and close all leads.


You get the idea.  Don't rush this. Do your homework.  What worked in the past?  Read up on successful marketing campaigns.

Your business marketing strategy needs to be laid out in the right sequence and you should have some idea of budget when you write it.  "Run a series of 30 second TV ads during the Superbowl" might sound like a good thing to do but can you afford it?  On the other hand, when you build your business marketing strategy you mustn't try and cut corners. If you don't promote heavily, it doesn't matter how good your product or service is, no one will know about it and you will go broke.

What really works when it comes to marketing?


Many business owners don't have a good enough answer to this important question. I learned by a combination of study and trial and error.

From my own hard won experience I have discovered that a real marketing campaign will take into consideration at least the seven points which are outlined below:

1.  Target Your Market

Your marketing will produce the best results for the lowest cost when you target prospects with the greatest need for what you offer.

Identify the best people to send your postcards to. Design your postcards to appeal to their greatest need.

If you are able to break down your target market into sub markets you can then write postcards that specifically speak to the needs of those people (an example is breaking down your own customer list into customers who buy most often, customers who spend the most money with you, customers who have been your customers the longest and then making them special offers based on the category they fit into).

2.  Create A USP For Your Business. 

USP stands for "Unique Selling Proposition".

It is a statement of what is different about your company and its products. Your USP gives the reason people should do business with you. It amplifies the benefit of doing business with you and your company. My USP is POSTCARD MARKETING EXPERTS.

Create your own USP and put it on all your promotional materials, invoices, shipping labels etc.

Use your USP to communicate the benefit of doing business with you and why you are better than any of your competitors.


3.  Always Make an Offer.


Make sure you ask your prospects and customers to do something when they receive your postcard. By offering them something you know they are likely to want and giving them a smooth path to respond on, you are making it easy and desirable for them to respond.

4.  Create and Maintain a Database of The Customer Information You Collect From The Responses To Your Mailings. 

Most people who receive a postcard from you won't contact you the first time they receive one.

But once they contact you, you must create and maintain a database which allows you to repeatedly contact them with offers to respond to.

Fifty percent or more of many businesses' sales come as a result of following up with people who were previously contacted, but didn't buy right away.

No kidding, repeat contact does drive sales. One-time mailings can get response, but are bound to leave sales on the table. Those sales can be picked up with repeated mailings.

5.  Take Away the Fear of Loss 

People don't want to be fooled, plain and simple. Unfortunately trust does not run high today between customers and businesses in general. People have been disappointed too many times by being sold one thing and getting another.

A guarantee or warranty is a good way to reduce or eliminate the customers' risk of getting something other than what they bargained for.

Guarantees and warranties increase response and sales by reducing customer risk.

6.  Expand Your Product Line 

Getting new customers is more expensive than selling to existing ones. By regularly developing new products and services to sell to your customers and offering these new products and services to them, you can expand your business efficiently and easily.

7.  Test Your Postcard Promotions 


Track the effectiveness of your postcard mailings. How many people responded to your mailing? What dollar amount of sales resulted from those responses?

Is the money you are spending to attract new business giving you a good return? What can you do to make your marketing more effective? Change your offer, headline, price, the timing of your offer. When you do track the results and improve your response.

These are the points to follow when designing your own marketing strategy.  When you are done, you will have laid out the steps needed to accomplish your goal using existing resources to achieve a great marketing ROI (return on investment).


After that, you simply have to get those steps executed and that might require further planning but it is all in the context of your main business marketing strategy.

Need of current business news

A great importance is in the hands of stock market whenever a person decides to invest in stock market. Information regarding various types of stock rates should always be kept by an interested person. In this manner, they would enable themselves to buy maximum profit earning stocks. Not much importance is given to the facts like whether it is a short term or a long term investment. But it does play a vital role foe making a successful investment.

Charts containing information regarding the several types of stock rates are showcased. This information is related to the companies listed either on Bombay Stock Exchange or on National Stock Exchange. One can not predict their returns by considering stock rates for a period of one week. All the trends of the opted stock should be observed continuously. This information is provided efficiently in India Business News.

Through current business news, one can accurately predict the stock price. One should always remember to consider the research and evaluation aspect as no person in this world would like or love to lose his/her hard earned money. The groups of people who are always having their eyes on the India business news are basically businessmen and entrepreneurs.  One can use televisions, internet, newspapers or magazines for this. Profits, sales and decision regarding various business activities are also depended upon this news. Consequently, being updated about current news is not enough. India business news also affects the overseas business. Even the markets are affected. Both the markets f India and global market are affected by this as per the expectations. India business news is linked to the various companies which are listed either on National Stock Exchange or Bombay Stock Exchange.

A lot of focus has been given to Air India lately by the Indian Business news as a result of the issues being recasted by debts. Airlines have completed several formalities. In accordance with the results at the end of the year, the banks are restructured. Personal care products also occupy various segments in order to raise the prices by 2 %, the companies are all charged up. This is due to inputs given by various companies' top officials and ad high increase in costs. Visit the related sections of the new portals for further information.

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Nigeria Business News

Nigeria Business News programmes have suddenly become hot property and are vying for attention with other popular programmes telecast in different channels. All major television broadcasters are including at least one news channel to their bouquet. The biggest headache for launching a satellite channel is programme software for round the clock. In this juncture, newsgathering is a major task for the 24-hour news channels. To cater this task, the emerging electronic channels have always made an attempt to cover all the incidents irrespective of position, location and time. In this article, we have covered some significant changes in news broadcasting in India before and after the Gulf War.

Business & Culture guide to Nigeria - Find Addresses, maps, facts, newspapers and travel information. ...

Top Nigeria News. Online newspaper featuring Nigerian business. News releases, "reviews and opinion on Nigeria, finance, real estate, technology, transportation, insurance, energy Industry and more. All type of news you can find on our website & Nigeria Business news. We are the leading news analysis in Nigeria. Current news from the Nigeria Business News and political commentary. Links to news from other Nigerian newspapers; articles appear in frames. Growing discontent and public outrage led to the revelation of the real reason for the unprecedented price crash by the Security and Exchange Commission who accused the banks of hiding their exposure to margin debts without strong collateral.

In Nigeria Business News you will also get Nigerian Stock Exchange column where you can fund the latest Nigerian stock market news and Nigerian stock market report also.

To increase the flow of foreign investment in Nigeria, the government took initiative to abolish law pertaining to prevention of foreign capital flow. Now investors and operators of any country in the world are free to participate in the activities of this organization. The governing body of Nigerian Stock Exchange is Securities and Exchange Commission (SEC).  Investing in buying shares at the Nigerian stock exchange is a task many people want to accomplish. It is no longer news that the loss of confidence in the Nigerian stock market has persistently dovetailed into downward trend of prices of stocks. What is yet to be certain is the real reason for the price crash. This article reveals why the stock market prices crashed. The present economic crisis have created a lacuna of doubt in the mind of some who are very cautious and never want to get their fingers burnt. The news media is already awash with tales of woe of investors who have suffered great loss since the bears started reigning.

There is no denying the fact that today in the investment field, especially when it comes to investing in the stock market; we have more novice investors than the informed investors. This is the reason a lot of investors have continued to lose money in equities even when the market is supposed to be in their favor. Every genuine stock trader I have encountered so far in my almost ten years of stocks trading and analyzing stocks all have one common denominator; they all believe that everything is possible in the capital market. The mindset of a stock trader is a comprehensive description of the psychology, thought pattern, believes, heartbeat, and approach to stock trading.

Social Media's Impact On Small Business Strategy

As technology advances and effect the business environment, small business strategy has taken on a whole new meaning. In the past small business strategy was focused on the growth of local businesses and searching for customers in a very small area of coverage. The introduction aided to increase the idea of small business strategy as businesses started to expand outside of their local restrictions into a much more regional spectrum and in some situations a national expansion. Further popularity of the net in connection with social media networks created an even new small business strategy which has assisted a business of any volume compete with the bigger businesses and their million dollar advertising campaigns.

This new prospective small business strategy is mainly successful when a business generates small business plans focused on the use of social media. Social media marketing has a focus on finding clients and using social networks that they often visit so as to develop a personal relationship outside of the buyer-seller environment. For the consumer, the chance for social networking help to keep contacts from all around the world as well as stay apprised of any situations or promotions happening with their regular business outlets. For the small business strategy, social media use helps a business remain in regular touch with their clients and potential clientele in order to increase client awareness and boost brand recognition.

The online environment has millions of web sites making it extremely tough to find success online. When a company includes social media into their small business plans they are taking benefit of a social network that captures the attention of customers and makes them a part of their clients life.

When you utilise the marketing possibility of Facebook into your small business plans you could become friends with your clients and send them frequent updates so theyre continuously reminded of your business. Utilizing social networks such as twitter helps to keep a constant flow of information to clients so that you can build brand recognition and consumer attraction. However the normal updating and tweeting of these social networks and many more could prove overwhelming to the uniformed person.

This is why its essential when youre seeking to incorporate social media networking into your small business plans you utilize the knowledge and experience of a specialist. With their experience you can create a social media network which would allow you to regularly update your clientele without overwhelming them or yourself. Social media has exponentially impacted the business environment and the client business relationship. This shift in small business strategy represents the greatest opportunity to find business success quickly and establish market dominance.

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Global Business Strategies

It is expected that First stop Drive-in Theater will face a lot of cultural and social challenges in recruiting its work force globally. This underlines the need to have a global strategic plan besides a business risk analysis. According to ITAP (2010) human capital is one of the most expensive assets in a company. As such the focus of the First stop Drive-in Theater will be in the selection and workforce in US and around the world. In addition this will be followed by nurturing the abilities of the employees so the company can have optimum benefits.

It is a daunting challenge indeed, in recruiting across different cultures and understanding the employees' motivation on local contexts becomes necessary. This requires the help of the agencies in different locations and who understand their locations and human resource demands better. As such the First stop Drive-in Theater plans to employ consultants and employment agencies who will provide the company with the necessary workforce. The work of building work force at the global level and putting in place compensation and executive evaluation will be left with local agencies. The agencies are to be sourced through competitive bidding and will be charged with the responsibilities of coming up with recruitment processes and filling the positions of senior managers. In addition, the agencies will be contracted to develop the employees in the different locations in the world. As mentioned earlier First stop Drive-in Theater will face a competitive environment not only here in America but also globally. The human Resource contribution in developing the competitive edge cannot be underestimated. This explains why it is important to employ the services of experienced local agencies in recruitment, development and assimilation of the new employees.  The senior managers will then be required to formulate employment policies and plans. The other employees will be acquired through placing advertisements and through interviewing. This however will be done through the coordination with the Human Resource Department in Texas which will have already been set up.

In improving its workforce performance First stop Drive-in Theater realizes the potential of talent management and employee engagement and these principles will be incorporated in the corporate agenda of the company.  In building and sustaining the core workforce capabilities the company will strive to understand the demographics and the capabilities of its employees all over the world. This will also involve assessing the workers performance and coming up with the appropriate feedback. Globalization comes with a lot of challenges and which change according to the different contexts. As such managing and development of the workforce requires collaboration across the boundaries. In addition, this also requires imparting the employees with the skills and capabilities to deal with the dynamic market conditions.

While admitting that the competition is stiff in the entertainment industry First stop Drive-in Theater will be concerned with how its workforce will be of value to the company from the bottom line. However, these are future strategies in increasing the workforce effectiveness. In essence, the global human resource strategy of the company will employ HR support from agencies for a period of one year. The respective agencies will be more resourceful as they have a better understanding of the local business landscape and human resource needs. The managers will also be charged with the task of establishing the formalities and structures of the businesses, establishment of the contracts, compensation and benefits packages for the rest of the employees.

Marketing plan section
Marketing mix analysis

The grand opening of the theatre will serve as a great attraction to the audience and the countdown to its opening will constantly be communicated through local dailies in Texas and the website. Free tickets are in line to promote the opening of First stop Drive-in Theater. The audience will be able to enjoy free snacks and reduction in ticket prices. In particular, an initial ,300 will be allocated for the marketing expenses. The website will cost ,000 to develop and staff hiring is expected to cost ,000 dollars. In the milestones, the initial marketing is projected to cost &20,000 with the film ordering and scheduling taking ,000. The remaining amount is to be spent in the grand opening of the First stop Drive-in Theater in Texas and the preparation of the venue.


The core product will be the films although snacks will also be available to the patrons. The snacks will mainly be candy, popcorn and soft drinks. Pop corn is one of the products available in most movie theaters and as such an industrial popcorn machine will be made available to ensure its constant supply.

Price, place, people and promotion

The booking method still remains as the favorite method of ticketing. The customers will be able to book their tickets over the phone, in person or through the internet. The internet resource is becoming increasingly important and is vital in the First stop Drive-in Theater marketing plan. In exploiting the benefits of web resources the company will develop a website having enhanced ticket reservation facilities. The website will be an important marketing vehicle and movies will be advertised on this resource. Clear schedules will be available and the price of the tickets will be cheaper when bought more than one day prior to the screening of the movie. The website will also be interactive and will also offer forum and chartroom facilities. The fans will be also able to discuss the movies watched and carefully selected topics will be introduced in the forums. The website resource will also be used to place affiliated companies advertisements. In addition, the design of the website will be simple to allow faster loading in the home computers. Links will also be available to the movies being screened. The address of the website address will appear in the printed tickets and will also appear on the printed advertisements. The development of the website will be undertaken by a local website development company and the website will be updated weekly.

Customers will be able to buy movies on the website and this will offer extra revenue from the commissions obtained. Some of the companies that will be targeted to place their advertisements in the website are Warner Bros, Paramount pictures, Magna-Tech Electronic Co, Universal Cinema Services and United International Pictures. The pricing of the tickets will vary with the movie being screened but will generally be lower than the other competitors. However, reduced prices will be offered within the first 3 months to help in attracting the customers. In addition, in order to encourage attendance on the grand opening a car load for five dollars and free popcorn will be offered. . The marketing campaigns will at first be concentrated in Texas and will later be expanded to other states in line with the expansion strategy. This will include placing advertisements in radio stations, TV station, website and direct marketing materials.

Marketing mix analysis

The market positioning of the First stop Drive-in Theater in the marketing mix is also important. The market positioning will be in provision of comfort and entertainment to all but with bias to the families. The families will be able to enjoy well selected films which will be attractive. The market segmentation includes families and young adults. The Families segment will be the favorite in watching old and inexpensive movies as they will be seeking a family oriented entertainment experience. On the other hand, the young adults ranging from 14 to 25 year will enjoy current films which will be available although First stop Drive-in Theater will have a bias towards movies which are family oriented. The young adults will also be entertained with comedy, action and adventure films. With most drive-inn theatres concentrating in screening current and box-office movies the family movies will attract a huge consumers segment.

PEST analysis

Levitt (1983) explains that with the effects of globalization the tastes of consumers are also going global. As such managing such businesses across the borders requires different approach due to the difference in cultural, social economic, political and legal systems. With the challenges in marketing to different cultures, First stop Drive-in Theater considers some steps. One mode of entry the company is considering is making affiliations with other local companies involved in the entertainment industry. Through such arrangements the company will enhance the market penetration with the possibility of total-buy-out of its partner's share. The global marketing strategy may be affected by the local environments hence the need to have a different approach and disregard the standardized mode of advertising. There indeed a lot of problems in advertising in countries such as Germany where comparative advertising is not allowed. Other countries such as Kuwait also control advertising and hence the needs to rely on other forms of advertising. Due to the dynamic nature of the problems in different countries First stop Drive-in Theater will also look for local solution. Indeed, in China the company is expected to form partnerships due to the need to have close relations with the government.

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Business Strategies, the Cornerstone

Anyone who considers starting a business has unique character traits even if those plans are not finalized. Only a small percentage of people who have an original idea will have enough determination to assemble everything necessary to deliver their idea for the product or service to the marketplace. There is concern how most who engage the process do so without important basic knowledge of the requirements to create a successful enterprise.

To demonstrate, I want to describe a process I am very familiar with through experience in residential and commercial construction. Sometimes prudence requires taking just a few minutes to reflect and carefully consider the common things we see every day such as the buildings all around us. Foundation construction is very basic in most cases depending on site conditions but nothing is more important because the quality will reflect throughout the building. We will look at an interesting example below.

The great pyramid at Giza is said to have been built by a workforce of 14,000 to 40,000. They had nothing to use such as wheels or pulleys, they had no iron tools but were believed to be using only copper. The entire project, from start to finish, is estimated to span about 10 years. Studies have indicated the structure comprised at least 2 million and possibly as many as 2.8 million stones which weighed about 3,000 pounds each. Using the above information, calculations would indicate the workers installed about 180 blocks per hour if they worked 10 hours per day.

Here is the important point, with modern technology scientists have shown the dimensions of the pyramid are extremely accurate at the site it sits on, covering 13 acres, which was leveled to within a fraction of an inch. The capability required for the accuracy the Egyptians accomplished is on par with modern capabilities using lasers and GPS instruments.

You may be familiar with the term “cornerstone.” The cornerstone is also known as the foundation stone because it was a special block of stone and it was given great attention to its accuracy and integrity because it would be the first one set. It would be the intersecting stone for two rows of the foundation and would determine the integrity of the foundation. The height of the stone would regulate the degree of level over the entire 13 acres of the great pyramid.

The entrepreneur who becomes the organizer, owner and manager of any company is the cornerstone. The entire institution whether small or large will exactly reflect the overall and comprehensive integrity of this person. Perfection is impossible but having a clear and accurate understanding, maybe even an inventory, of all strengths and weaknesses and the ability to detect and develop the same in other prospective team members will hone the cornerstone to a condition of excellence.

To such a one, always remember, you are the most valuable resource you possess and management thereof must be your highest priority. You may be just starting to plan a home-based business as a one-person operation and consider this article, and others, presenting information directed toward a more complicated business. I suggest you consider Michael Dell who started Dell Computers in his garage. Please do not live with self-imposed limits because the marketplace will determine your viability. I encourage preparation because opportunity comes to those who are prepared.

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Business news, sensex/NSE nifty and live stock quotes

It is gold and gold that has hit the headlines in many a business news section on web and other broadcasting mediums. Yes, gold futures scale fresh peak of Rs 28,347 per 10 grams on global economic slowdown. This has made the Indian economy richer by bn at present so far. Analysts have predicted of 1,000-tonne crossing of gold import by the end of this year. Other top business news are related to the performance of companies listed in the NSE nifty and BSE sensex not to mention currencies. On capital outflow concerns, the Indian rupee depreciated by 28 paise at Rs 46.02 against the US dollar (as of 22nd August early trade). It touched its weakest level in nearly nine months.


For several months at a stretch business news on the market has been of a mixed story, of ebb and flow. As per the latest market business news, BSE sensex and NSE nifty trading higher pre noon has now changed tracked.

The realty sector has gone down by 1 percent not to mention IT, metals, banking and other sectors. Big buying is witnessed in these areas.


There are several companies that are on the buzz of CBI raid. MphasiS has said that reports of a raid by the CBI at its premises are false. Volatility of the market has already taken a toll on the big companies but with CBI raids report hitting the news, these companies have witnessed downfall by marked percentage points. During the last two days, MphasiS fell by 13 percent because of the CBI related news.


To view the live stock quotes related to NSE BSE companies, visit the market section of a news portal. Live stock quotes let you know about the performances of the stocks; you can compare the rising and falling prices for the past several days and take a wise buying/selling decision. Well, the live stock quotes displayed two hours ago may not be the same now or after two hours. Those who are into short term trading should view the stock quotes every now and then.


Currently the NSE nifty is perched below the 5000 figure and the sensex hovering above 16000. According to market analysts both BSE sensex and NSE nifty are expected to witness further downtrends. If US would see a recession, the world market would be affected. But Obama says that US would see no second recession.

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Environmental Strategy, Green Business

Restaurants are fast becoming world’s principal source of waste production plus energy consumption. This matter is getting severe day by day thereby taking a serious toll on to the environment strategy. A survey done by Pacific Gas & Electric’s Food Service Technology Center states that the restaurants use nearly five times extra energy per square foot than the majority of commercial buildings hampering the green business policy. Inefficiency in food storage, food preparation plus water usage are main contributors to this problem. The food itself raises a number of environmental concerns.

Restaurants are catered to generate terrific amount of waste. On an average, a restaurant can produce up to 150,000 pounds of garbage each year. Besides on-site energy consumption, ingredient transport from thousands of miles away is yet another source of carbon emissions.

Factory farms and concentrated animal feeding operations (CAFOs) are a huge non-point source of runoff pollution, degrading surface and groundwater supplies.

High levels of nitrates and phosphorous in agricultural runoff cause algal blooms which are severely depleting oxygen levels producing vast “dead zones”. CAFOs keep animals in restrained, unhealthy spaces thus compromising with the health and general well-being of the livestock pre-slaughter.

High nitrate levels in well water are causing blue baby syndrome in infants, jeopardizing circulatory and heart health of newborns and pregnant women. Institutionalized greening initiatives are emerging to modify the current restaurant procedures through energy and water conservation, waste reduction, and sustainable purchasing. A few examples of these initiatives are being discussed as follows:

•Green Restaurant Association:
This association was formed in 1990, with an aim to create a sustainable restaurant industry. It provided tools for restaurants, consumers, manufacturers as well as distributors with an aim to make choices which would be healthy for the environment. The GRA provides some certification standards in order to reward restaurants, restaurant renovators or new build restaurants. These certifications cover a number of environmental categories including waste reduction and recycling, sustainable food, and chemical and pollution reduction.

•Green Seal:
Established in 1989, Green Seal sets nationally-recognized standards for green restaurants, basing its criteria in life-cycle analysis and scientific research. It is an independent non-profit organization offering third-party certification for products and companies that meet certain sustainability standards. Green Seal certification is accompanied by site audits and regular monitoring to ensure the maintenance of sustainability standards.

•Conserve Initiative:
The National Restaurant Association’s Conserve Initiative  is an online resource developed by the restaurant industry for the restaurant industry. It helps restaurants to reduce energy, waste and water thereby cutting down costs.  The program features an easy-to-use checklist, divided into six categories, providing over 90 industry-tested best practices for maintain restaurant standards and reducing the waste production.

News about businesses in India

There has been a great deal in the evolution of technology. This ranges from media for news to paper and television. It also ranges from internet to television. There have been many advancements in the 20th century.  However, when there is advancement of internet, the reach of news has become wider. As the name suggests, business news is all about commerce and business. Today, there are various dedicated news channels, digital media groups, magazines and newspapers.  This section of media will surely cater to a large section of people in the society. Many people are taking interest in this kind of latest business news.

With business news India, people can get:

Various updates about the stock market


There was a time when money was lost by people in stock market through carelessness and ignorance. Nowadays, there is disposal of expert advices and stream of stock market.  There are very less chances for updating investors.  Updates are given by news channels about various trends of the stock market. Interviews are conducted by people who have a good knowledge about stock market. They help in giving a proper knowledge about the hard earned money.  The risks are minimized by these mediums. One can also keep a check on how some stocks will stand in the market. Expert advice will also be obtained.  The experts can be contacted for expert advice.


Information about the corporate world can be obtained.


A full coverage is maintained by the news networks about the things that are going on in the world of corporate. A track of all takeovers and mergers is also kept. Information is given to all the people who are interested. There is a bearing on the stock market about the corporate world. Thus, people have to keep themselves updated about the sector of corporates.


Analysis of budget

An idea is given by the budget about the policies of government. This is the reason why more and more people have an interest to know the outlook of government with regards to various budgets and industries.  Business news India is extremely beneficial. When the budget is announced by the government, it is fully covered on the television. Complete analysis is given. There is also an accommodation of the common citizens in budget. The budget report is also simplified by news channels. This can be easily understood by the aims of budget as well as its impact on the industry.  Thus, latest business news is of great importance.


Commodities market news, business news, and direct tax code

Are you aware of the fact that the commodities market in India constitute about more or less 58 per cent of the country's GDP? The figure validates how big the size and how significant this market is. Risks are no doubt there in every business and the commodities market is no exception. Yes you can do away with risks to a great extent if you read business news and commodities market news regularly. Staying updated with the up-to-the-minute information will only let you take informed trading decisions. There are certainly other factors involved for decision making; news updation holds top priority.


Commodities market news reveals that an annual turnover of Rs. 1,400 billion is generated from this segment only. The size of the market is only growing by the day given the wealth of opportunities available. More and more investors are diversifying their portfolios beyond stocks, bonds, derivatives, etc.

into commodities trading. It will be wise on your part to read commodities market news and business news before you take any buying and selling decisions. This is because here it is all about buyers and sellers and mediation between both parties. Decisions related to storage and consumption of commodities are facilitated here in the commodities market. Thereby, the underlying market is made more liquid. Without having physical stocks, investors can now trade in commodity futures; thanks to the setting up of the three multi-commodity exchanges - the National Commodity and Derivative Exchange, the National Multi Commodity Exchange of India Ltd, and the Multi Commodity Exchange of India Ltd. For complete commodities market news and all business news, visit a reputed and reliable news portal.


If your income falls under the tax slab, you should know about the latest news and information about tax besides how to avail tax benefits.

A news portal again will well serve your purpose. All tax payers must be well familiar with the term ‘direct tax code'. Yes, New Direct Tax Code (DTC) is said to replace the existing the Indian Income Tax Act of 1961. This was announced during the budget 2010 presentation. It will be enforced from April 2012. As per direct tax code, tax saving based investment limit remains Rs. 100,000; for life insurance an additional Rs. 50,000 has been added. There are other benefits as well as losses associated. Go online and go through the direct tax code document to know more about it.

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Illawarra Business News- ?Putting Your Business In The Spotlight?

What’s In It For You?

Illawarra Business News assists in promoting local small businesses from Helensburgh in the north to Nowra in the south and across to the Southern Highlands.

The primary goal of this site is to interview local business owners and share their stories and ideas with other small businesses in the Illawarra region.

Being in small business can get a bit lonely at times and it often helps to swap tips and strategies with other like minded people. Reading about other business owners and learning from their success...and their mistakes...can often save you many hours of frustration and increase your profits by tens of thousands of dollars.

The aim of Illawarra Business News is to help foster and assist local business owners to learn from, and network with, other businesses in the region so that we may all profit from each other’s combined business knowledge.

Conducting interviews with business owners like yourself and highlighting your story will help to boost your profile throughout the local business community so that you will be seen as an authority in your industry.

Having your story and your photo in front of your potential customers and other business owners is invaluable and will give you what all business owners want and need...exposure to new markets.

This is a free service which will be promoted extensively through Social Media, Business Networking events and my own personal business contact list.

I hope that you will get on board and promote the idea to your business contacts as well.

So, What’s In It For Me?

Well, I believe in creating Win/Win/Win situations.

I interview you so that you get excellent free exposure for your business.
You give me great content for my Blog.
Small Business visitors get quality information.
I get more traffic and people begin to check out my Small Business services.
Some of these people see value in my services and become new clients.

If you have an interesting story to tell about your business or if you would just like to pass on some of your best marketing, sales or customer service tips to other small business owners, I’d love to interview you.  Just go to for more information and to share more captivating stories that will be a stepping stone for more success in the future.

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The Best Business News now a Click Away

The world around us is changing at the most rapid pace. Never in the entire history of human beings have the world witnessed the most dramatic as well as the life altering changes taking place at such a pace. In such a scenario, people need to keep themselves abreast about the latest tidings that take place and especially those that have a larger bearing on the lives of the common man. The need to stay informed about the latest tidings is all the more important in the world of business. The gigantic leaps that the technology has taken over the past few decades has completely altered the way business is viewed as well as carried out all over the world. One medium that has a tremendous potential to inform, and change the business world is the internet. But everything on the internet is not worth even looking at, leave alone gleaning. The business news particularly that one comes across on the web are not all worth reading.

The solution to this problem is itself present on the internet.

There are many sites on the net that can offer you all the relevant and important business news that matters.  These sites can help you in gleaning the best information regarding the business news, the stock market news, the marketing news or the strategic consulting news. Anybody who wants to stay informed about the latest in the world of business can now visit these sites and get an insight into the latest in the world of business.

Many of these sites have the business news ranked according to their merit. All that is required is to visit any of these sites and view the best and the latest marketing news, stock market news or any other most popular business news.

Implementation of Business Strategy With Suitable Training

Many people have stated that leaders and managers should be one and the same, however this clearly is not the case in many businesses. In an ideal world all managers would be leaders and all leaders would be managers, unfortunately we are faced with the reality of many leaders letting management skills and many managers lacking leadership skills. What we need to do is perhaps seek a middle-of-the-road solution whereupon we can instill the desired traits into the relevant people. This can be done via a suitably designed management training programme, which encourages leadership skills and qualities.

Management training has often been underestimated, which leads to a lack of suitably skilled and or qualified personnel to lead an organization terms of the desired strategies and overall objectives and goals. One could therefore deduce that this underestimation of management training can seriously the business as a whole, specifically with regard's to the strategies that are not implemented correctly.

Management training can be conducted in a variety of means and via a wide selection of service providers.

This is naturally all relative to price and budget, what many business owners fail to realise is that this very management training can be conducted primarily on an in-house basis. This will allow the business owner or senior executive to establish a firm foundation with the earmarked potential manager in terms of that specific business' requirements.

Should the company be seeking to establish an alternative strategic direction, the most logical step would be to seek outsourced training in line with the desired strategies to be implemented. This is often the case when companies seek to implement strategies and practices that are not very well known within the areas of operation.

It would be foolish to consider a management decision to be implemented effectively by an individual who lacks both experience and training in line with the desired outcome of the company.

Implementation of a new strategy requires that the leader has a suitable relationship with his subordinates, in order to ensure a smooth and problem free transition within the implementation phase. Times have changed a lot of uncertainty can cause a fair amount of friction and disputes within the workplace environment. This requires the mentioned leadership qualities as well as sufficient management skills to pull the workforce together and to enable a positive and progressive environment.

The business owner has to consider the future leaders of the business alongside the future of the company itself. Management training should be implemented alongside with the goals and objectives as well as the strategic direction of the company in a holistic business plan and direction, the manager and or leader, preferably both should be allowed to grow from within the company and should be exposed to suitable training and leadership development opportunities.

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Long gone was the time when money was abundant in the pockets of employees. Right now, being rich has become more possible for business people than professionals who have graduated with strong educational background. One reason is because business provides residual earnings – a kind of income contrary to the linear income that regular employees usually get from a company. At the dawn of the Internet Age, running a business has evolved from its standard, conventional image to something more convenient and sophisticated, like online business and marketing.

Like other customary businesses, online entrepreneurships begin with ideas and improve by strategies. Although experience will definitely give an edge in online businesses, even aspiring business people can make it happen in the world of internet money-making. For starters, take a good look at some of the best and hottest online business ideas that are a must-try:


AFFILIATE MARKETING Earnings from affiliate marketing come from sales commissions acquired when advertising and promoting other companies’ products and services through any online media such as personal websites, blogs and social networking sites. The most well-known type of affiliate marketing is the Pay Per Click (PPC) scheme wherein one click for each advertisement generated from a publisher’s blog or website is equivalent to a specific amount of money. Examples of affiliate marketing programs are Google Adsense and ClickBank.

2. ONLINE BUYING AND SELLING From clothes, jewelries and antiques to apartments and condominiums, the Internet has made it possible for buyers and sellers to acquire and transact goods without getting out of their chairs. Online markets and bazaars like Ebay and provide a place for auctions and buy-and-sell for a wide range of products and services.

3. BLOGGING AND WEB HOSTING Blogging is one appropriate online business for people who are zealous writers. A blog which can effectively attract more internet traffic can give great opportunities and income particularly if the features affiliate marketing programs and buy-and-sell for goods and services offered either by other companies or by the blogger himself. Web Hosting, on the other hand, is a good choice for web designers, newbies and pros alike. People who are also into online business need websites to promote their products and services. Therefore, customers will not be scarce in website hosting businesses.

4. FREELANCING Freelancing is trading a wide range of services and expertise to outsourcing people and companies. The rise of several freelance service providers such as Elance and Odesk proves that freelancing makes work and service transactions easier and more fulfilling at home than going to the office every day.

Having knowledge of the latest online business ideas is not enough to get somebody to succeed. Ideas will just remain as ideas if no actions will be done. It is also important to learn the following basic online business strategies to use when starting an online business:

1. DON’T CHOOSE AN ONLINE BUSINESS WHICH YOU HAVE NO KNOWLEDGE OF. Launching a business is already difficult as it is, maintaining it while just starting to learn about it will not be helpful in any way.

2. KNOW THE BASIC TOOLS AND SKILLS needed for the online business. It is important to equip oneself with SEO (Search Engine Optimization) knowledge, basic HTML and internet marketing strategies. There are a lot of references and tips available on the net, read and make use of them. Some expensive tools like software and servers, especially in web hosting businesses, are indispensable. If financial capital is lacking, looking for a partner company, team, or person in the business will be the best alternative.

3. BE VIGILANT of scams and other shady business groups and programs. While the Internet is a wide playground for legitimate business people to explore, it is also a place where opportunistic people can thrive without being known or controlled.

4. PATIENCE IS A VIRTUE in any kind of business. Success cannot be achieved overnight. Patiently learning the do’s and don’ts in an online business is one important online business strategy which must be practiced at all times. Work hard.

5. LEARN FROM EXPERIENCES. Try to construct your own system of online business strategies by listing down all the problems encountered and the solutions used to counter such problems.